The Ultimate Guide to Launching a Book for Indie Authors In a recent blog (3 Keys to Author Success), I wrote about the people who helped me get my book into the world. A writing partner commented on how wonderful…
A few years ago, I was a top-notch consultant for a direct marketing company. I was earning every incentive they offered, including all-inclusive, all-expenses-paid vacations for my husband and me. So how did my consultant work help me in book marketing and getting reviews? Glad you asked! Read on, and I’ll share with you my top four tips for getting reviews that I learned from being a consultant.
One of the most effective advertising strategies for authors is to target buyers who have already self-identified as avid readers and signed up for newsletters that promote books directly to them—in their preferred genre! How can it get any better than that? That’s exactly what services like BookBub, BargainBooksy, BookGorilla, BookCave, Faithful Christian Reads, Kindle Nation, and many more do. (Click here for an extensive listing of such services, including descriptions and ratings of potential effectiveness. There are 127 in total at Kindlepreneur.com.)
I’m a problem solver. I like minor problems with simple solutions. On the other hand, I love to study. I have three master’s degrees, and I’m always reading something. Maybe you’re like that, too. If you can get your love of studying and your problem-solving mentality to meet for coffee every week, you’ll come to enjoy this whole marketing venture you’ve taken on as an author. At least, that’s my experience. I call it the Ph.D. approach to book marketing because it’s an approach to problem-solving that drags on like a never-ending Ph.D. But the benefit is that, as long as you’re still studying, you’re still learning and growing. You’re getting more and more familiar with the art of marketing. And that’s going to be far more helpful than a short-sighted approach.
Today you’ll learn how to sell more books with Amazon Ads for authors. I’ve been in publishing long enough to remember the good old days of self-publishing eBooks; back when Amazon’s KDP service was launched, it was an indie author’s dream. Not only could you easily publish a book, but writers were making thousands of dollars a month doing it—quite easily.
As a Christian author, it is vital to understand how Search Engine Optimization SEO techniques drive traffic to your website? If you’ve been blogging for some time, you probably know what SEO is and how important it is to rank your website. Today, every business has gone online, and the competition to the top spot of the search engine results pages (SERPS) is becoming tougher.
After self-publishing my first Christian book, I was challenged with how best to market it. I explored several options and asked many people about book marketing. Several people advised me to enter book contests, as this was a great way to increase my visibility as an indie author.
Softcover or hardcover, workbook or children’s book – the binding and finishing styles you choose for a book are essential. For many reasons, the same quality and attention to detail must go into the book’s physical design that went into good content development. Read on to discover the top 9 book cover design tips.
A question that I often receive as the founder of Spark Media, a company that helps Christian podcasters launch, grow, and maintain their shows is this: “Misty, I want to start a podcast, but where do I begin?” When CIPA director Susan Neal asked me to contribute to the blog, I immediately knew the advice I would give to Christian authors, small publishers, and others who may have an interest in hosting a podcast. Podcasts can be an excellent venue for book marketing. While the following advice may seem relatively straightforward to some, it has helped numerous members of my community to start successful shows.