I’m a problem solver. I like minor problems with simple solutions. On the other hand, I love to study. I have three master’s degrees, and I’m always reading something. Maybe you’re like that, too. If you can get your love of studying and your problem-solving mentality to meet for coffee every week, you’ll come to enjoy this whole marketing venture you’ve taken on as an author. At least, that’s my experience. I call it the Ph.D. approach to book marketing because it’s an approach to problem-solving that drags on like a never-ending Ph.D. But the benefit is that, as long as you’re still studying, you’re still learning and growing. You’re getting more and more familiar with the art of marketing. And that’s going to be far more helpful than a short-sighted approach.
Today you’ll learn how to sell more books with Amazon Ads for authors. I’ve been in publishing long enough to remember the good old days of self-publishing eBooks; back when Amazon’s KDP service was launched, it was an indie author’s dream. Not only could you easily publish a book, but writers were making thousands of dollars a month doing it—quite easily.
Why should you enter a book award contest? There are many book award contests you can enter as an indie author. Book contests can expand your advertising reach.
How would you like your book to attain a higher Amazon rank? Your book sales will increase if you implement the following strategies: adding more Amazon book categories and strengthening keywords. You can modify keywords and add up to ten categories to your book’s Amazon listing.
Market through live streaming is one of the best ways to sell your book and connect with new readers who don’t know you. It is the closest to meeting someone face to face in a virtual world. A great goal would be to create an experience for your viewer that makes them feel as though they’ve come away with a gold nugget in their hand. Make it count for them, and they will want more.
Selling books is nothing like the Field of Dreams. The phrase “If you write it, they will read it” is false. If you plan on wooing publishers or self-publishing, building a group of avid followers is essential for gaining a broad audience that will read the book(s) you have written. The online “must haves” for a serious writer include a professional website, social media presence, and a search engine marketing plan.