I’m a problem solver. I like minor problems with simple solutions. On the other hand, I love to study. I have three master’s degrees, and I’m always reading something. Maybe you’re like that, too. If you can get your love of studying and your problem-solving mentality to meet for coffee every week, you’ll come to enjoy this whole marketing venture you’ve taken on as an author. At least, that’s my experience. I call it the Ph.D. approach to book marketing because it’s an approach to problem-solving that drags on like a never-ending Ph.D. But the benefit is that, as long as you’re still studying, you’re still learning and growing. You’re getting more and more familiar with the art of marketing. And that’s going to be far more helpful than a short-sighted approach.
Tag: book marketing strategy
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A Step-by-Step Guide on How to Start a Podcast
Every Christian author needs a book marketing strategy, and if you wrote a book you might have been interviewed on a podcast. Have you thought about publishing your own podcast? This is a great way to expand your marketing since your guests will bring their audience to your show. You need to understand what it takes to create a podcast. This article will give you a few things to think about if you want to learn how to start a podcast. For more tips about branding and show format, look at The Five Simple Steps to Create a Podcast.
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